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Women’s Euros

  • August 6, 2022
  • ENVIROMEANT
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A proportion of the games for the Women’s Euros 2022 are to be playedat Brentford Community Stadium in Hounslow.

The timetable for the games coincided with the start of the London Borough of Hounslow’s “Summer of Culture” campaign. So it was a perfect opportunity to capitalize on the footfall that the games will be bringing to the area, and produce a piece of public art which will brighten up the area for the duration of the games and the remainder of the Summer of Culture.

Simon Inc created a graphic installation to be applied on a vacant triangle of land, connecting Gunnersbury Park with the Community Stadium, a site which is on the route to the stadium for many of the sell-out crowd.

Each side of the site features a different graphic interpretation of the movement, vibrancy and energy of football and sport in general. Simon wanted to capture the dynamism of the Euros but without being too specific so that the installation would have a life beyond the competition.

As well as being a celebration of the Euros, he also wanted the installation to serve as a welcome to Hounslow for the many visitors to the games. 

He used a suite of patterns and textures based on traditional textiles designs to reflect the diversity and rich cultural heritage of Hounslow as a borough.

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  • Borough
  • environmental graphics
  • Euros
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  • Hounslow
  • london
  • Simon Inc
  • Summer of Culture
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Environmental Graphic Design is a multidisciplinary field that combines many design areas including architectural, interior, graphic, and industrial design. Together these disciplines enhance the user experience by representing visual concepts in the built environment. EGD can take the form of wayfinding and signage systems, installations, super graphics, and visualization of brand identity and communication on a physical space.

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At Enviromeant we are always looking for interesting projects that combine architecture, interior and graphic design. If you want your work to be featured, send us an mail to submit@enviromeant.com with the images (Minimum 2500px wide) and a description of your project. We’ll be happy to review it for submission.

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